Although Apple still encourages users to go to iTunes though an approved third-party portal, this new preset makes it easier to create the proper file package necessary for delivery.Īdobe has the momentum as the next up-and-coming professional editing tool. Compressor has now added a preset designed for iTunes submission. These include built-in masking and changing the color correction tool into a standard effect filter. Two other big features fall more in line with user wish lists. The best part is that the performance is excellent. Apple’s implementation is one of the easiest to use and best-looking in any application. FCP X 10.2 includes a number of enhancements, but the most buzz went to the addition of a new 3D text engine for FCP X and Motion.
This coincided with Apple’s release of the updated versions of Final Cut Pro X, Motion and Compressor. Consulting company FCPworks presented a series of workflow and case study sessions at the Renaissance Hotel next door to the South Hall.
Apple wasn’t officially at the show, but held private press meetings at an area hotel. The following is the segment covering the four – soon to become five – most popular NLE vendors.Įditing options largely focused on the four “A” companies – Apple, Adobe, Avid and Autodesk. As in years past, I’ve covered it for DV magazine, where you’ll find the expanded version. NAB is the biggest toy store in our industry.